Wiz Khalifa at SXSW 2015. Image by: SXSW / YouTube
Wiz Khalifa at SXSW 2015. Image by: SXSW / YouTube

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Written by: Matthew McGuire

SXSW hosted a panel discussion with Paul Rosenberg, music manager, Wiz Khalifa, artist and Trevor Andrew, artist/athlete to go over the parallels between music and sports.


The audience brought up a lot of good points on foresight behind the decision making process. This discussion did an excellent job of connecting two major fields of creative energy.

During the Q & A with the audience a music producer made a proposition to Wiz about how to connect with an established artist. Wiz responded in candid fashion.

“You got any weed?”

The response got a good laugh from the audience, but also did give insight on how to talk with more established artists. Behind Khalifa’s answer is a deeper answer. If up and coming producers do want to work with more established artists, offer them something that desire.

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“I think they are just fans regardless. I think that people that are identifying through the sport or through the music is like that common area that people can just relate to.” – Trevor Andrew

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Matthew McGuire is the founder and editor of Crescent Vale News. In 2014, he acquired a master's degree in Professional Media and Media Management from Southern Illinois University Carbondale.