A still shot from Amazon Web Services. Photo by: AWS / YouTube
A still shot from Amazon Web Services. Photo by: AWS / YouTube

Live Nation's Online Data Shows that they Host 80 million Visits Per Month, and 60 Percent coming from Mobile Devices

Amazon Web Services and Live Nation Entertainment announced today that the online ticket and entertainment company will be using AWS for cloud computing starting in 2017.

AWS and BusinessWire reported:

“We have been working closely with the AWS team, and we are impressed with the superior security, performance, and reliability of their products. We look forward to the positive impact that going all-in on the AWS Cloud will have on our IT infrastructure across our key business divisions.” – DAVID HUCKABAY, CIO, LIVE NATION

Amazon have noted that the Ticketmaster websites will be migrated to a series of AWS servers including: AWS Lambda, Amazon Relational Database Service (RDS), Amazon Aurora, and Amazon Simple Storage Service (S3). This will help simplify data management on large-scale databases.

AWS is one of my favorite companies to report on for their forward thinking use of renewable energy. Their wind power and solar power facilities will be powering the servers that Live Nation will be working on in the near future.

With the amount of festivals and venues that Live Nation operates, I’ve also worked with their company in the past. I find this move to be smart for them to connect with AWS. My suggestion is to have Amazon Web Services figure out a way to curb online ticket gouging. It would drive demand to give customers that level of control once again.

“Increasingly, enterprises around the world are deploying their critical workloads on AWS and going all-in so they can refocus on serving their customers best,” said Mike Clayville, Vice President, Worldwide Commercial Sales at AWS

Below is a video showing the different companies and methods that Amazon Web Services is using to help grow businesses all over the globe.

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