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YouTube and Google Developing Additional Controls for Advertisers

By |March 24th, 2017|Categories: Advertising, Economy, Entertainment, Featured, Film News, Google, National News, Politics, Pop Culture, Reviews, Tech News, United States, World News, YouTube|Tags: , , , , , , , |

Google and YouTube are in hot water over questionable content that is connected to international advertising companies such as AT&T, Verizon and Enterprise. The Wall Street Journal reported today that PepsiCo, Wal-Mart, Dish Network have stated they are suspending Google non-search ads. Google and YouTube made a statement covering their safeguards: Safer default for brands. We’re changing the default settings for ads so that they show on content that meets a higher level of brand safety and excludes potentially objectionable content that advertisers may prefer not to advertise against. Brands can opt in to advertise on broader types of content if they choose.

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