A Recap on CES 2018 Featuring Trends in Entertainment, Virtual Reality, and Content Marketing

The Future has Arrived

CES 2018 featured a massive amount of breakthrough technology with flying cars, autonomous robotics, enhanced virtual reality, and new ways to explore entertainment.

Over the past week major tech companies have been pitching and promoting their latest products on an international stage in Las Vegas.

We now take a look back at some of the hottest trends in technology.

Robotics at CES 2018

One of my favorite trends with robotics at CES this year was Omron’s artificial intelligence setup that had a robot able to play ping-pong with humans.

In addition, there was plenty of household robotic trends that were impressive. Sadly, the robots getting the most press are the strippers and sex toys.

In contrast the Aflac duck was the cutest robot on display.

Overall, CES was able to showcase the last robotic products to consumers.

Virtual Reality with HTC Vive

During the week long event there was plenty of news covering virtual reality equipment. One of the hottest new products was the Vive Pro by HTC Vive.

It provides enhanced pixel resolution, as well as additional functions for a better audio user experience.

Voice Recognition

Google’s Assistant and Amazon’s Alexa were in a head-to-head competition this year at CES. BBC reported:

‘Among the devices featuring Google Assistant are many new smart speakers, including models made by Altec Lansing, JBL and LG.’

Entertainment

Enhanced 4K and 8K televisions were a big hit at CES 2018. LG Display provided demos of rollable televisions, brighter display, and 8K OLED screens.

Content Marketing

Turner and AT&T made a big buzz at the conference this year with plans to expand their content to more mobile devices.

John Martin at Turner shared some insight on the transition regarding that television companies will be working on meeting the needs of a growing mobile audience.

In addition, as video continues to expand online, the need to deliver highly engaging content will continue to be a top priority for media companies.

With the recent shakeups at YouTube and Facebook, delivering a positive user experience will be a focus in 2018 and moving forward.

Look back over highlights from the past week at CES, and stay connected with social media on Twitter.